The Business Solution Guide is a Guide-cum-workbook. It is a journal with detailed step by step methods to help you build a successful business.
Why do you want to build a business and become an entrepreneur? Is it because you want to make lots of money? Or do you want to join the line of new-age entrepreneurs? Is it because you want to prove someone wrong? Or is it due to your dissatisfaction with your current job? Instead of getting carried away by your personal, professional, or social circumstances, think hard and long about why do YOU want to be an entrepreneur. It should only be because you genuinely want to become one and because you know of no other way to be. Only then will you be able to put the dedication and effort required to be successful in your endeavor. If you know this is all you want, then entrepreneurship will come naturally to you.
Below were my five reasons for wanting to be an entrepreneur. It may help you decipher and decide your reasons:
I was always tampering with technology at the forefront. The substantial effect that media was having in shaping the world was very apparent to me. The advent of technology-driven media convergence made me certain there were going to be ample opportunities to explore and become a chief player in the converged media domain.
With the easy availability of smartphones, high-speed internet, and seamless connectivity solutions, the new media paradigm was emerging rapidly. With existing players being busy with maximizing profits and fulfilling commitments to their clients. I felt I could become a challenger in this emerging media space.
For over 18 years, I built technologies, launched businesses, and successfully executed mega marketing plans. The journey helped me learn valuable lessons and develop expertise. It helped me step out of my comfort zone and prepare myself for the plunge into entrepreneurship.When the opportunity presented itself, I couldn’t help but grab it.
Becoming successful at anything requires you to have an understanding of market realities. Having existing relationships with people in your market and being aware of the risk heading your way. I was ready with having all these three factors favorably tuned up at my side.
Most of my past endeavors made me garner significant outcomes starting from scratch and building things up, bit-by-bit. I wanted to challenge the usual – be a disruptor, create mystery, and be part of creating a history than follow the norm.
Instead of allowing your emotions to supersede your decision of becoming an entrepreneur, it is better first to solidify your reason as to why you want to start your own business.
Engage in a provocative questioning to answer 5-Whys to find out the real reasons why you want to be an entrepreneur: