Noteworthy Chronicle


Week21 of 2021: Noteworthy Chronicle

1. Email Mastery shares 11 email marketing tips to boost engagement and sales including how to write triggering subject lines, master the welcome email, and re-engage dormant subscribers.
2. Fio Dossetto reveals how to build a million-dollar spreadsheet and explains why the most valuable content you can create for your audience may not be blog posts, videos, or podcasts – it may be a simple spreadsheet.
3. Ask HN: Engineering managers; what are the problems you face? How do you ensure you are working on the most important items for the TEAM?
  • What’s the thing that drains you the most?
  • Where do you reach out to get advice outside of your company?
  • What is missing from the tools you currently have?
4. You Probably Shouldn’t
Work at a Startup
It’s overrated—both financially and emotionally
5. Why your team is not delivering

It’s your people who have the right context, agency, and incentive to deliver the result. You need to have the right organizational structure that supports you achieve these results through people. The insights provided by Roger Nesbitt’s article will help you premortem what might be holding you back from not getting the results you expect as you focus on growing your business.


50+ Startup Scheme by Govt of India

startup scheme-image

Every country needs startup as they are the seed for nurturing the future of economic and social well being of a nation. We as a nation always been in the forefront of being the entrepreneurial people.

Supported by over 50 schemes by the Government of India, we are poised for yet another entrepreneurial revolution – We have always felt that it’s entrepreneurship that can solve a million problem being faced by our nation.

If you have been thinking of starting up a business, it’s now your chance to come forward and realise your entrepreneurial dream leveraging various schemes that government has to support us.

How to be a Manager

You can’t become a manager by growing grey hair, getting hired for a job that gives you the title or just pretending to be a manager. You need to craft the skills and abilities required to carry out the responsibility with spirit, ethics, and trust.

If you’re a founder or CEO responsible for building the structure of your organization, use this guide as a template and customize it for your business.

If you’re a new manager of a department, use this guide to better understand how company management should work and where your team fits in. Pay attention to the Objectives, and Process sections as they will help you effectively lead your own team.

Digital Transformation: Learning, Leadership and Legacy

Whether large or small, businesses need to transform digitally to remain relevant, deliver delightful customer experience and compete in the new world.
An interesting survey by Deloitte and MIT reveals some practical steps for improving organizational and individual learning and leadership — experimentation and iteration, continual learning, developing new leadership traits, and pushing decision-making down the organization. These practical steps should not obscure the key overarching feature: the need for a change in mindset around learning and leading.

For the first time in our four-year research project, we see a significant increase across companies with respect to digital maturity. Yet, we also find that significant obstacles may lie in wait for companies seeking to make the changes necessary to adapt their organization to a digital world.
Whether you are a business leader or aiming to become the digital leader, you must learn the framework for digital transformation strategies and tactics so that you can enable emerging digital technologies as a first step towards meaningful digital transformation.

The real threat and the real challenge of technology ridden world

Tech innovators across the globe are applying their focus, intent, and ability to make things intelligent and addictive. But, it is creating a new kind of problem — humanity is developing a new kind of addiction and limitation in our mind to analyze, identify and values that we want to have. If you are interested to know the consequences of artificial intelligence.

While you’ll finish visualizing the challenges that everything smart (smartwatch, smart glass, smart home, smart car, smart appliances, etc.) will impose on you, it will be an eye-opener for you to know the ethical consequences of building addictive technologies.

And, guess what? Apple, the company which built a trillion dollar empire taking away our money building addictive phones, tablets and devices have finally decided to act like a responsible netizen. You will soon find Apple giving us the ability to get rid of our addictive habits.
It’s like a cigarette company posting the warning on the packet “Smoking Cigarette is injurious to your health.”

The Effective Tech Lead is a 100X Engineer

Every tech guy is on the lookout for the magical 10x aura which comes by becoming a gray hair Tech Leads. As an obedient lot, the tech lead disposes of all wasteful work and accelerate productivity for the work that matters.
Leonard Souza, Engineering Manager at Webflow shares the Tech Lead Guide which is used inside his company to guide the principle of making their team deliver more meaningful work, rich employment tenure and benefits business deliver better customer value.

We hope that you too can also enjoy the meaningful pursuit of passion and success in a world that so often labels such a combination as lofty and absurd.

A Practical Introduction to Blockchain

Blockchain info-image

What if you could replace all the confusion about Blockchain technology and its use cases by simply building one for yourself? What if while building the Blockchain technology you figure out the use cases you can apply in your industry?

Putting aside all the hype around the Bitcoin and cryptocurrencies, you should get a practical introduction to blockchain technology while building one by yourself. You will be prepared to better figure out the cryptoeconomics of the cryptocurrency being fueled by blockchain to make our banks, governments, and marketplaces more authentic, secure, robust and distributed.

The Era Of Algorithmic Marketing

Our world is controlled by algorithms of Amazon which influences what you should buy, Google Maps guides you where and how you should go to a particular place, Facebook arouses interests in things, people, and places. Instead of being a master we are being vastly controlled by these algorithms.

Google’s UAC and Apple’s Search Ads Basic represents a fundamental transition in a way that marketing dollars are invested in digital marketing campaigns. Rather than digital marketers having the ability to choose who, where and how their ads are shown to the target customers, its algorithm that guide their path. And, the biggest question that this post with the help of 6 digital marketer tries to answer is that how can you create magic and synergy in the ad-world dominated by algorithms.

What it takes to build the culture for DevOps

As a leader running a modern organization requires you to develop a culture that supports system thinking, feedback and continual learning in order to far outlive the business in a highly disruptive world.

The article linked below will help you understand 15 factors you can implement to develop a culture in which you can release the product on demand, eliminate technical debt, fail smart, look “outside in” and measure the outcome.